Instagram Statistics By Numbers 2020 [With Useful Facts]

Instagram Statistics by Numbers on Users, Marketing, Finance, Fun & Useful Facts.

Instagram is a social networking site started for photo and short video sharing. Instagram is 6th most popular social network worldwide.

Instagram Company Info:

Founder: Kevin Systrom, Mike Krieger

Owner: Facebook

Launched On: 6 October, 2010

Headquarter: 1 Hacker Way, Menlo Park, United States

Instagram Statistics On Users

1. Total Monthly Active Users: 1 Billion+

2. Total Daily Active Users on Instagram: 500 Million+

3. Percentage of Male Users of Instagram: 49 % of total users

4. Percentage of Female Users of Instagram: 51 % of total users

Instagram Statistics On Finance

1. Instagram’s Revenue of 2019: Around $20 Billion

2. Instagram Total Valuation: $100 Billion+

3. Total Number of Employees: 440 (As of 2017)

Instagram Statistics on Marketing

1. Total number of Business profile on Instagram: 25 Million+

2. Total advertiser on Instagram per month: 2 Million+

3. Potential Reach of Instagram advertising: 850 Million+

4. Active Influencers on Instagram: 500,000 +

Facebook Fun & Useful Facts

1. On Instagram, more than 50 Billion photos have been uploaded till yet.

2. Facts Related To Posts:

  • Posts With Defines Location Get 79% More Engagement in comparison to posts without Location.
  • Posts With Faces on it Get 38% More Likes in comparison to posts without faces on it.
  • Instagram Videos Get 2 times More Engagement in Comparison to Instagram photos.
  • Posts with at least one hashtag included in description get an average of 12.6% more engagement.

3. Around 28 minutes per day are spent on the Instagram platform by the Users.

4. Tuesday and Thursday along with weekdays show the most Engagement.

5. Around 122 million users on Instagram are from the US.

6. The most popular hashtags on Instagram are #Photooftheday, #Love, #Instagood, and #Fashion.

7. An Egg is the most liked photo on Instagram with more than 54.4 Million Likes.

8. Instagram is the most followed account on Instagram, followed by Cristiano Ronaldo.

Shyam Kumar
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Shyam Kumar

Shyam is an epitome of the term Multipotentialite. He is a blogger, traveller, and has also founded many business ventures.

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